Strawberry Shortcake: Berry Besties Bakeoff Card Game
A Maestro Media Project
Buy it here! | Board Game Geek Page | ICv2 Article
There’s something deeply special about getting to work on something nostalgic. It reinvigorates the part of your inner child. I was contracted by Maestro Media Inc. to design the rulebook, cards, and box for the upcoming Strawberry Shortcake card game. The game features classic art of all the characters and was meant to harken back to the pastel days of the IPs inception.
The Game
Box
Rulebook
One of my favorite details about the rulebook is the hidden ladybugs. At one point there was an idea to have a scavenger hunt for them in the rulebook. While that did not make it into the final game, the cute little guys remained.
Cards
The Process
When designing for a brand as well established as Strawberry Shortcake, it’s important to take into account what’s been done before. These insights can help create new, original ideas that do not stray too far from the brand identity.